AEO + GEO + LLMO — All Three, One Stack

AI SEO Lab —
11 Levers. 3 Letters. 1 Platform.

Where Brand DNA meets answer engines, generative engines, and LLM training corpora. Inxy operates 11 separate optimization levers across AEO, GEO, and LLMO — automated, measured, weekly.

Three Letters, Three Targets

The terms overlap, but the engines you optimize for don't. We cover all three so you don't have to choose.

Letter 1

AEO

Answer Engine Optimization

Optimize for the answer-box engines: Google AI Overviews, Featured Snippets, “People Also Ask”, voice assistants.

Target
Google AI Overviews · Bing Snippets · Voice
Lever
FAQPage schema · first-paragraph definitions
Letter 2

GEO

Generative Engine Optimization

Get cited by LLM-powered search: ChatGPT, Claude, Perplexity, Gemini, Copilot. The 2026 channel that already drives revenue but is invisible in GA4.

Target
ChatGPT · Claude · Perplexity · Gemini · Meta AI
Lever
Article + Product schema · llms.txt · AGENTS.md · expert quotations · third-party citations
Letter 3

LLMO

LLM Training-data Optimization

Strengthen brand presence in LLM training corpora — Wikidata, Knowledge Graph, Crunchbase. The long game: be the brand AI knows by name.

Target
Wikidata · Google KG · Common Crawl
Lever
Entity QID · sameAs links · third-party authority

The 11 Citation Levers

Distilled from the Princeton GEO study (KDD 2024) and 50+ real-world Shopify shops. Every lever is automated by a dedicated Inxy worker.

#1 · AEO + GEO
Article + Product Schema
#2 · AEO + GEO
FAQPage Schema (Q&A)
#3 · GEO
Comparison Pages
#4 · GEO + LLMO
llms.txt — current
#5 · GEO
Statistics + Cited Sources
+40%
#6 · GEO + LLMO
Third-Party Presence
×6.5
#7 · AEO + GEO
Author + Publisher Schema
+25%
#8 · GEO
Expert Quotations
+30%
#9 · GEO
Fluency Optimization
+15-30%
#10 · GEO (NEW 2026)
AGENTS.md + pricing.md
#11 · LLMO
Knowledge Graph Entity
Anti-Lever
Keyword Stuffing
−10% (auto-flagged)

Autonomous
Brand DNA Analysis

Before any content is written, our AI scans your store to extract persona, tone, and vocabulary. Every output stays consistent — no generic AI slop.

Tone Detected Premium & Minimalist
Target Audience Ethical Jewelry Buyers
Core Value Sustainability First

Brand-Aware. Then Cited.

DNA extraction is the foundation. Without consistent voice, AI search engines can't recognize your brand as authoritative. With it, every blog, FAQ, comparison page, and AGENTS.md file speaks the same way — and LLMs trust it.

Semantic Hooks (AEO)

Structured data markers that answer engines extract verbatim.

Citation Authority Loop (GEO)

Brand authority signals that force LLMs to cite your store as the primary source.

Entity Reinforcement (LLMO)

Wikidata + Knowledge Graph + Crunchbase audit so the AI training corpus knows your brand exists.

2026 Emerging Standard

Agent-Readable Files

AI shopping agents (Claude Computer Use, GPT-5 agents, Perplexity Spaces) parse /AGENTS.md, /pricing.md, and /llms.txt before rendering JS-driven pages. Stores without these files get filtered at agent-layer-1 — buyer never sees them. Inxy generates and maintains all three automatically.

/AGENTS.md brand + filter syntax
# {Brand} — Agent Guide

## Primary categories
- /collections/rings
- /collections/earrings

## How to filter
- ?filter.v.price.gte=50
- ?filter.p.m.material=moissanite

## Pricing data → /pricing.md
## Authority signals → /llms.txt
/pricing.md price ranges + shipping
# Pricing — {Brand}

## Rings
- Range: $8–$326 (median $66)
- Top SKU: ...

## Shipping
- US free over $50
- Returns 14 days

Last updated: 2026-05-02
/llms.txt brand summary + key URLs
# {Brand}
> Premium moissanite jewelry...

## Featured guides
- [Moissanite vs Diamond](/blogs/...)
- [Care guide](/blogs/...)

## Top categories
- [Rings](/collections/...)
LLMO Layer

Be the Brand AI Knows by Name.

LLMs trained on Common Crawl learn brand entities from Wikidata, Google Knowledge Graph, and Crunchbase. Brands with strong entity presence get more consistent mentions in ChatGPT/Claude responses — not just more, but more accurate.

Inxy audits all four entity sources weekly, flags missing presence, and recommends the path to claim each.

Entity Audit · Weekly 3 of 4 detected
Wikidata
Q123456789
Google Knowledge Graph
Organization sameAs verified
Crunchbase
Profile current
Wikipedia
Recommended (7.8% of ChatGPT citations)

Inside the Closed Loop

Measure → Audit → Recommend → Act → Measure.

Input · Measurement

>> CHATGPT_REVENUE: $209/mo

>> ORGANIC_SESS: 314

>> CONV_RATE_BLOG: 0%

>> AUDIT: 5 schema gaps

Recommendations Engine

5 ranked actions per shop · per week.

Output · Action
+ FAQ schema · 5 products
Auto-run · est +$80/mo
+ Product cards in 6 hub blogs
Auto-run · est +$50/mo
! Build Wikipedia entry
Manual · review guide

Past actions track record shows measured lift per completed recommendation. The loop compounds.